One
aspect of my job that I really enjoy is the amount of time I spend with the
Service Providers in the global outsourcing industry. There's a growing
universe of exceptional companies that are winning, delivering, and growing
relationships with some very demanding clients.
In
the spirit of being the most informed source of objective advice for clients,
everyone at TPI is encouraged to remain connected with the ever-changing
developments in our industry. That's a task easier said than done.
One
of the more common themes we're hearing these days relates to "industrializing
services" or "services productization". What this means, at least to me, is a
focus on establishing defined service offerings, brought to market with defined
terms.
Now,
most people might ask "what's so novel about that"? Well, the outsourcing industry has long been
growing through a model called "lift and shift" - essentially having the
Service Providers assume responsibility for a client's existing operations.
That includes its systems, processes, and people.
With
the acceleration of offshore delivery models, and the challenges experienced in
achieving leverage through adopting so many disparate client environments, some
of the leading Service Providers have concluded that the time has come to
change the game.
I
am especially intrigued by how receptive clients - within IT, HR, and other
business process functions - have been to engage in Provider-defined
solutions. Most experienced buyers of
outsourcing, and especially those who have endured a first-generation "lift and
shift" relationship, know that the outsourcing business model is predicated on
the achievement of leverage. That means taking the resources devoted to a business
operation from a 1-to-1 equation to 1-to-more.
I
think that 2007 is the year that we will see several leading Service Providers
win some sizable outsourcing deals based upon their conviction around solutions
that THEY define, not operations that they inherit.