As we reported on the 73rd Global ISG Index call this week, the global combined market (managed services + as-a-service markets) closed out the year with its best quarter yet. Q4 annual contract value (ACV) rose 13% year over year. Managed services ACV of $7.2 billion was up 3% from the same period in 2019 due to Q4 mega deals between Daimler and Infosys, Siemens and Atos, Metro AG and Wipro, Postbank and TCS, and Prudential and TCS. For the full year, the global combined market finished up 6.6% over 2019.
The results for the managed services market exceeded our expectations given two factors: 1) cost pressure on industries heavily impacted by the pandemic and 2) the fact that hundreds of thousands of provider resources had to pivot to a virtual delivery model nearly overnight. And while the pivot to a virtual model was disruptive to both buyers and sellers, our view is that the global delivery model delivered in 2020. As-a-service growth was in line with our expectations, with strong demand for IaaS from the hyperscale providers as enterprises continue their transformation to a cloud-based delivery model.