Gone Country: Rural Sourcing Gains Ground and Adherents

The concept of “rural sourcing,” whereby U.S.-based service providers establish delivery
centers in low-cost regions outside of major metropolitan areas, is gaining increasing interest and credibility as a viable alternative to global offshoring. 

Potential benefits include access to relatively low-cost labor, fewer time-zone and cultural constraints, and, in many cases, lower transition costs. For many organizations, especially those in the public sector, the political appeal of maintaining domestic operations can be paramount.

This ISG white paper examines a range of considerations involved in assessing the rural option, and includes insights and observations gained from ISG analyses of outsourced support operations based in rural U.S. locations.